Role: Digital Strategy
Industry Experience: 10 years
Agency Tenure: 2 years
Relevant Expertise: Leading digital/social strategy for above‑brand initiatives, branded and unbranded campaigns aligned to product approvals and launches, medical meetings and key awareness moments, including driving impact across therapeutic areas such as gynecologic cancers and multiple sclerosis in female patient populations.
Career Highlight: Educating client stakeholders on the strategic value of influencer marketing in the pharmaceutical space and delivering high‑performing, authentic campaigns.
Word of the Year: Growth